·
EDP (electronic data processing) system,
·
Management information systems (MIS),
·
Executive information systems,
·
Information needs of organization,
·
ERP as an integrator of information needs at various levels,
·
Decision making involved at the above level.
1. ELECTRONIC DATA
PROCESSING (EDP)
EDP (electronic data processing),
an infrequently used term for what is today usually called "IS"
(information services or systems) is the processing of data by a computer and
its programs in an environment involving electronic communication. EDP evolved
from "DP" (data processing), a term that was created when most
computing input was physically put into the computer in punched card form and
output as punched cards or paper reports.
Electronic
data processing (EDP)
can refer to the use of automated methods to process commercial data.
Typically, this uses relatively simple, repetitive activities to process large
volumes of similar information. For example: stock updates applied to an
inventory, banking transactions applied to account and customer master files,
booking and ticketing transactions to an airline's reservation system, billing
for utility services.
Data is the
smallest atomic entity in the information system which is basic to build the
information system. The character of data decides the quality of information it
provides to the user. If the data is taken care of properly, its usage will
ensure quality output. Therefore, in any information system significant care is
taken in building the data as a first level input to the system. The data is
built through data design and modeling process that provides specification and
character to the data. Through the information system, theses specifications
and characters are used for a number of applications. Data processing is
handling raw data in a systematic manner to confirm to the data quality
standards as determined by the designer of the information system.
ERP deployment
has two parts:
- Selection and
- Implementation.
Selection involves
spending time in just listening to the views of a number of people who are
involved. Since there are bound to be differences of opinion, especially among
people who are very senior in the management, it is an area which should not be
left to the EDP setup alone and the senior most manager even the CEO must get
involved. The selection criteria should go beyond technical issues-they should
include business concerns like proven expertise of the vendor, especially in
the desired industry, along with support infrastructure.
Implementation
time is also reduced by selecting a system which is simple and offers smart
tools for system administration. A system which offers an abundance of
unnecessary features can only increase the implementation time. System which
offer a consistent interface and which support both graphical and character
interfaces, also help in cutting down implementation time. As regarding actual
implementation time, it can be cut down by working on a proven methodology,
with partners and certified consultants who are experts in their line.
2. MANAGEMENT INFORMATION
SYSTEM (MIS)
A system to convert data from
internal and external sources into information and communicate that information
in an appropriate form, to managers at all levels in all 3 functions to enable
them to make timely and effective decisions for planning, directing and
controlling the activities for which they are responsible. Management
Information Systems (MIS) is the application of information technology to
support business activities.
MIS
refers broadly to a computer-based system that provides managers with the tools
for organizing, evaluating and efficiently running their departments. In order
to provide past, present and prediction information, an MIS can include software that helps in
decision making, data resources such as databases, the hardware resources of a
system, decision support
systems, people management and project management applications, and
any computerized processes that enable the department to run
efficiently.
Within
companies and large organizations, the department responsible for computer
systems is sometimes called the MIS department. Other names
for MIS include IS (Information
Services) and IT (Information
Technology).
Efficient MIS enables management to plan co-ordinate,
organize and control. It provides information needed for strategic planning and
for day to day operations. The various levels of management typically require
the information they receive to be formatted indifferent ways. These different
levels of management decision-making can be described as follows: strategic,
tactical and operational. So the information could be:
2.1 Stages in
the development of Management Information Systems
Organizations have always had some kind of management
information systems, even if it was not recognized as such. Developments in the
use of the new technology have gone through several stages.
Stage 1: EDP. When computers were first
introduced into organizations, they were used mainly to process data for a few
business functions – usually accounting and billing. Computers were located in
electronic data processing (EDP) departments, because of the specialized skills
needed to operate the extensive and complex system.
Stage 2: MIS. The growth of EDP departments
spurred managers to focus more on planning their organizations’ information
systems. As the EDP departments’ function expanded beyond routine processing of
masses of standardized data, they began to be called management information
system (MIS) departments. MIS uses data created mainly in the EDP departments
and it can be developed only when there already exists such department. It does
not make any changes in these data. MIS could obtain information from internal
and external sources.
Stage 3: DSS. Later on, when remote
terminals were introduced, more than one department began to use the same
system. At this stage the MIS has grown beyond a data
Processing role and included the provision of a number of
decision support systems (DSSs). While the MIS controls routine operations
using data processing methods, the DSS is seen as supporting decisions on “less
routine issues” and solving “semi structured” problems.
Stage 4: ARTIFICIAL INTELLIGENCE and EXPERT
SYSTEMS. One of the fastest growing areas of information technology,
artificial intelligence uses the computer to simulate some of the
characteristics of human thought. The term artificial intelligence (AI) means
the simulation of human thought process in order to select the best mode of
behavior, e. g. taking a decision or responding to a situation. Expert systems
are a major application of AI. They act like a human “expert” in analyzing
unstructured situations. Expert systems are also called “knowledge-based”
systems since they are built on a framework of known facts and responses to
situations. It is believed that we are moving rapidly from industrial-based society
to an information based one. The application of computer technology to
management information and decision support systems has certainly had an effect
on how managers perform their tasks and on how organizations behave.
An MIS provides the following advantages.
1. It Facilitates planning: MIS
improves the quality of plants by providing relevant information for sound
decision – making. Due to increase in the size and complexity of organizations,
managers have lost personal contact with the scene of operations.
2. In Minimizes information
overload: MIS change the larger amount of data in to summarize form and there
by avoids the confusion which may arise when managers are flooded with detailed
facts.
3. MIS Encourages
Decentralization: Decentralization of authority is possibly when there is a
system for monitoring operations at lower levels. MIS is successfully used for
measuring performance and making necessary change in the organizational plans
and procedures.
4. It brings Co ordination: MIS
facilities integration of specialized activities by keeping each department
aware of the problem and requirements of other departments. It connects all
decision centers in the organization.
5. It makes control easier: MIS
serves as a link between managerial planning and control. It improves the
ability of management to evaluate and improve performance. The used computers
has increased the data processing and storage capabilities and reduced the cost
6. MIS assembles, process,
stores, Retrieves, evaluates and disseminates the information.
2.2 Early MIS
Efforts
By the mid 1960, most
large firms had finally overcome the pains of implementing their first computer
system. It had been a difficult task, for those organizations had accumulated
huge volumes of data and much effort was required to put the data in a form
that was acceptable to the computers. Punched card and key driven machines were
used only for data processing. Only a few computer literate people in the firms
and those specialists had no real experience in guiding the implementation
through the steps of the system life cycle. Managers became aware of computer’s
processes and power.
2.3 An MIS
Model
|
Figure 3.1 An MIS model
- Management Information System (MIS) is a computer-based system that makes information available to users with similar needs.
- Data base - The data base contains the data provided by the accounting information system. The data base contents are used by software that produces reports as well as mathematical models.
- Report-writing software – produces both periodic and special reports.
- Mathematical models – produces information as a simulation of the firm’s operations
- Organizational problem solver -The software outputs are used by persons who are responsible for solving the firm’s problem.
3. EXECUTIVE INFORMATION SYSTEM
An Executive
Information System (EIS) is a type of management information system intended to
facilitate and support the information and decision making
needs of senior executives by providing easy access to both internal and
external information
relevant to meeting the strategic goals of the organization.
It is commonly considered as a specialized form of a Decision Support System (DSS).
The
emphasis of EIS is on graphical displays and easy-to-use user interfaces.
They offer strong reporting and drill-down
capabilities. In general, EIS are enterprise-wide DSS that help top-level
executives analyze, compare, and highlight trends in important variables
so that they can monitor performance and identify opportunities and problems.
EIS and data warehousing technologies are converging in
the marketplace.
In
recent years, the term EIS has lost popularity in favour of Business Intelligence (with the sub areas of
reporting, analytics, and digital dashboards).
3.1 Applications
EIS enables
executives to find those data according to user-defined criteria and promote
information-based insight and understanding. Unlike a traditional management
information system presentation, EIS can distinguish between vital and
seldom-used data, and track different key critical activities for executives,
both which are helpful in evaluate if the company is meeting its corporate
objectives. After realizing its advantages, people have applied EIS in many
areas, especially, in manufacturing, marketing, and finance areas.
Basically,
manufacturing is the transformation of raw materials into finished goods for
sale, or intermediate processes involving the production or finishing of
semi-manufactures. It is a large branch of industry and of secondary
production. Manufacturing operational control focuses on day-to-day operations,
and the central idea of this process is effectiveness and efficiency. To
produce meaningful managerial and operational information for controlling
manufacturing operations, the executive has to make changes in the decision
processes. EIS provides the evaluation of vendors and buyers, the evaluation of
purchased materials and parts, and analysis of critical purchasing areas.
Therefore, the executive can oversee and review purchasing operations
effectively with EIS. In addition, because production planning and control depends
heavily on the plant’s data base and its communications with all manufacturing
work centers, EIS also provides an approach to improve production planning and
control.
In an
organization, marketing executives’ role is to create the future. Their main
duty is managing available marketing resources to create a more effective
future. For this, they need make judgments about risk and uncertainty of a
project and its impact on company in short term and long term. To assist
marketing executives in making effective marketing decisions, an EIS can be
applied. EIS provides an approach to sales forecasting, which can allow the
market executive to compare sales forecast with past sales. EIS also offers an
approach to product price, which is found in venture analysis. The market
executive can evaluate pricing as related to competition along with the
relationship of product quality with price charged. In summary, EIS software
package enables marketing executives to manipulate the data by looking for trends,
performing audits of the sales data, and calculating totals, averages, changes,
variances, or ratios. All of these sales analysis functions help marketing
executives to make final decisions.
3.1.3
Financial
A financial
analysis is one of the most important steps to companies today. The executive
(Eddie Frame) needs to use financial ratios and cash flow analysis to estimate
the trends and make capital investment decisions. An EIS is a
responsibility-oriented approach that integrated planning or budgeting with
control of performance reporting, and it can be extremely helpful to finance
executives. Basically, EIS focuses on accountability of financial performance
and it recognizes the importance of cost standards and flexible budgeting in
developing the quality of information provided for all executive levels. EIS
enables executives to focus more on the long-term basis of current year and
beyond, which means that the executive not only can manage a sufficient flow to
maintain current operations but also can figure out how to expand operations
that are contemplated over the coming years. Also, the combination of EIS and EDI
environment can help cash managers to review the company’s financial structure so
that the best method of financing for an accepted capital project can be
concluded. In addition, the EIS is a good tool to help the executive to review
financial ratios, highlight financial trends and analyze a company’s
performance and its competitors.
- Easy for upper-level executives to use, extensive computer experience is not required in operations
- Provides timely delivery of company summary information
- Information that is provided is better understood
- Filters data for management
- Improves to tracking information
- Offers efficiency to decision makers
- Functions are limited, cannot perform complex calculations
- Hard to quantify benefits and to justify implementation of an EIS
- Executives may encounter information overload
- System may become slow, large, and hard to manage
- Difficult to keep current data
- May lead to less reliable and insecure data
- Small companies may encounter excessive costs for implementation
- Term executive is loosely applied
- No clear dividing line between executives and other managers.
- Executive manager on the upper level of the organizational hierarchy who exerts a strong influence on the firm.
- Executive manager on the lower level distinguished by their attitude.
- Executive assign a higher value to the welfare of the firm than to the welfare of individual units within the firm.
- Executives tend to be company oriented.
3.5 An EIS Model
Executive information system or
EIS are used by the firm’s executives. It is a system that provides information
to the executive on the overall performance of the firm.
EIS model consists of
- Executive workstation
- Central computer
3.6 EIS Implementation Decisions
Three Key Questions:
- Do we develop an EIS? When the answer is no, the executives continue to rely on their present systems. When the answer is yes, the next question is
- “Is there prewritten personal productivity software available to meet the executive’s needs?” If so, it is purchased.
- If not, the next question is “Should we purchase prewritten EIS software?” if so, it is purchased. If not, the firm’s information services staff creates custom EIS software.
3.6.1 Prewritten personal productivity software
It is general purpose software
that anyone can use to develop his or her own applications. Examples are DBMS,
electronic spreadsheet packages.
3.6.2 Prewritten EIS software
Prewritten EIS software, which is
specially designed to meet the information needs of executives.
Advantages of Prewritten Software
- Fast
- Doesn't strain information services
- Tailored to executives
3.6.3 Future EIS Trends
- Use will become commonplace
- Decreasing software prices
- Will influence MIS/DSS
- The computer will always play a support role
Figure 3.2
The EIS model
4. INFORMATION
NEEDS OF ORGANIZATION
4.1 Human resource management
The major goal of human resource
management is to make best use of the available human resources in the
organization. To attain this goal, the information necessary at various levels
of management is as follows:
(i) Strategic information
- Long range human resource requirements at different levels
- Policies on wages and incentives such as stock options
- Policies on human resource development and training
- Policies on personnel welfare and facilities
(ii) Tactical information
- Performance appraisal
- Demographic make-up of personnel and its impact on retirement
- Production incentives and relation to productivity
- Morale of personnel
- Absentee reduction
- Leave and overtime policies
- Personnel development policies
(iii) Operational information
- Routine assessment
- Skills inventory
- Loans/advances and recoveries
- Leave record
4.2 Production Management
The goal of production management
is to optimally deploy human resources, machines and materials to maximize
production of goods by the organization. To attain this goal the following
types of information would be needed:
(i) Strategic
- Yearly and monthly production quotas and alternate schedules
- Policies on machine replacement, augmentation, and modernization
- Information on the introduction of new production technologies
- Identifying best product mix
(ii) Tactical
- Identifying and controlling areas of high cost such as work in progress inventories
- Identifying critical bottlenecks in production
- Identifying alternate production schedules based on tools, machines, material, and personnel availability
- Performance measures of machines (breakdown histories and cost of repair and failure) to decide on replacement
(iii) Operational
- Monitoring up to date production information by examining assemblies, detecting likely shortages and giving early warning
- Scheduling better production dynamically
- Preventive maintenance schedules of machines
- Monitoring tools, machines and human resource availability
4.3 Materials management
The main goal of materials management
is to have readily available materials needed by the organization and to keep
optimal levels of stock of items. To achieve this goal the following types of
information would be needed:
(i) Strategic
- Developing vendors for critical items
- Determining optimal levels of inventory
- Determining proportion of material to be ordered from different vendors
- Reducing varieties of inventory
(ii) Tactical
- Developing vendor performance measures
- Determining the impact on material cost, availability and procurement with design changes and new product introduction
- Determining optimal reorder value
- Controlling high value inventory
(iii) Operational
- Goods received, rejected and issued
- List of excess and deficient items received
- List of items rejected
- Critical items received
- Backlog of supplies
- Stores in transit and in inspection
- Value of inventory
4.4 Finance management
The main goal of this function is
to ensure financial viability of the organization, enforce financial discipline
and plan and monitor the budget. The various levels of information required to
meet these goals are as follows:
i) Strategic
- Methods of financing
- Pricing policies
- Tax planning
(ii) Tactical
- Variance between budget and expanses
- Large outstanding payments/receipts
- Credit and payment status
- Cost increases and pricing
- Impact of taxation on pricing
(iii) Operational
- Periodic financial reports
- Budget status to all functional managers
- Tax returns
- Share registration and transfers
- Profit and loss account
- Payments and receipts
- Payroll, provident fund accounts
- Calculation of direct costs-overheads-standard cost.
4.5 Marketing management
The goal of this function is to
maximize sales and ensure customer satisfaction. To attain this goal the
various types of information needed are:
i) Strategic
- Search for new markets and marketing strategies
- Analysis of competitors strategy
- Technology and demographic forecasts and product changes
(ii) Tactical
- Advertising techniques and analysis of their impact
- Customer preferences surveys
- Correlation of prices and sales
- Sales force deployment and targets
- Exploring alternate marketing channels
- Timing of special sales campaigns
(iii) Operational
- Sales analysis by regions, customers class, sales persons
- Sales target versus achievement
- Market share and trends
- Seasonal variations
- Effect of model changes
- Performances of sales outlets
- Costs of sales campaigns and benefit.
4.6 Research, design and development management
The goal of this function is to
continuously improve existing products and develop new products and processes.
To attain this goal following types of information arte needed:
i) Strategic
- Which products are to be developed?
- What types of improvements are required?
- What long range research is most promising?
- What technical collaboration would be appropriate?
- What areas would require new human resource inputs?
(ii) Tactical
- Setting intermediate goals for projects and assess progress
- Checking availability of equipment and appropriate selection
- Determining proportion of resources to be allocated to various parts of a project
- Deployment of personnel to projects based on talent and performance
- Information on similar and related research projects undertaken by other groups
(iii) Operational
- Progress against goals
- Budgeted expenses versus actual
- Status of outstanding orders for equipment and components
5. ERP AS AN INTEGRATOR OF INFO
NEEDS AT VARIOUS LEVELS
To survive in today’s
competitive world one has to manage the future. Managing the future means
managing the information. In order to deliver high quality information to the
decision-makers at the right time in order to automate the process of data
collection, collation and refinement, organizations have to rely on information
technology, harness its full potential and use it in the best possible way.
In today’s competitive
business environment, the key resource of every organization is information. If
the organization doesn’t have an efficient and effective mechanism that enables
it to give the decision makers the right information at the right time, then
the chances of its success are very remote.
The three fundamental characteristics of information
are accuracy, relevancy and timeliness. The information should be accurate, it
should be relevant for the decision-maker and it must be available to the
decision-maker when he needs it. Today, the time available for an organization
to react to the changing market trends is very short. To survive, the
organization must always be on its toes, gathering and analyzing the data-both
internal and external. Any mechanism that will automate this information
gathering and analysis process will enhance the chances of the organization to
beat the competition.
One of the major drawbacks of the Legacy systems was
that it did not have an integrated approach. Various departments of an
organization have varied components that operate in isolation. So if a person
wanted some information which had to be derived from more than one system, he
had to get the necessary reports from all such component systems and then
correlate and combine the data.
But in reality, an organization cannot function as
islands of different departments. If all the information islands, which were
functioning in isolation, were integrated into a single system, then the impact
of that would be dramatic. For example, if the purchase department can see the
purchase planning details, it can make the purchasing schedule. If the finance
department can see the details of the purchase as soon as it is entered into
the system, it can plan for the cash flow that will be necessary for the
purchases.
Since the systems work in isolation, collecting and
analyzing the data needed for the functioning departments, as well as getting
information about some aspect that is dependent on more than one department,
becomes a difficult task. It is very difficult for the business executive or
decision maker to make good decisions with the isolated data that he will get
from the various reports produced by each department. Even if he manipulates
the data and produces the necessary information required, he would loose
valuable time that might otherwise be spend in decision making for that
process.
So what is needed is a
system that treats the organization as a single entity and caters to the
information needs of the whole organization. If this is possible, and if the
information which is generated is accurate, timely and relevant, then these
systems will go a long way in helping the organization to realize its goals.
This is the strength of ERP systems- integration and automation- and that is
why implementation of ERP systems will help in improving the accuracy of
information and thus help in better decision-making.
6. DECISION MAKING INVOLVED AT THE ABOVE
LEVEL
Much of management is decision
making, according to one of the many approaches to management. While there are
several views of what constitutes management, according to the
decision-oriented view, management mainly comprises the following:
- Planning
- Organizing
- Coordinating
- Directing
- Control
Each one of these functions may
be at the strategic, tactical or operational level.
6.1 Planning
Strategic level planning requires considerable amount of
environmental information like shifting markets, changing technology as well as
internal information like core competitive strength of the organization.
Tactical planning activities such as vendor development,
make-or-buy decisions would call for cost and availability information
pertaining to materials and production capacities which are internal as well as
external to the organization.
Operational planning like staff scheduling requires large amount of
internal information, e.g., schedules, attendance, up times of equipment.
6.2 Organizing
Strategic organizing needs external and internal data to decide on
re-structuring as well as to forge Strategic partnerships.
Tactical organizing requires changing wage-level data of the
organization as well as that of competitors.
Operational organizing needs data relating to skills and training
requirements of the operational staff.
6.3 Coordinating
Strategic coordination calls for industry-wide data corresponding to technology availability.
Tactical coordination calls for plant-wide ad supplier-wise
bottleneck data that reflect deficiency both inside and outside the
organization.
Operational coordination requires itemized breakup of plant and
machinery performance, failures, etc.
6.4 Directing
Strategic directing functions such as introduction of office
automation requires detailed cost-benefit analysis of new technologies.
Tactical directing, e.g. innovative marketing strategy, needs
detailed market and production data.
Operational directing function requires detailed data pertaining to
the individual managers skills.
6.5 Control
Strategic control decisions like total quality management needs
detailed performance data and bench marking data from outside the organization.
Tactical control decisions like maintaining steady market share in
the medium run would necessitate continuous monitoring of plant data.
Operational control may call for techniques of statistical process
control which involves the collection of substantial sampling information that
must be collected and processed continuously during the entire production
period.
According to Simon, all
decisions, cutting across the disciplines and levels of management, can be
classified into two types:
- Programmed decisions: programmed decisions are those decisions which can easily be automated, like the determination of optimal product mix, minimum cost production schedule, optimal sequencing of machines to minimize mean flow time, etc. Generally such decisions are characterized by large data and a few decision rules or algorithms that use the data in an automated fashion to arrive at an optimal plan. Techniques of operations research like linear programming, represents a typical example of this category of decisions that use formal data and algorithms. Such decisions are easily programmed. The key to such programmability is the underlying structure of these decision situations that permit an algorithmic translation. Information support for such programmed decisions are can be designed easily. It is intended that such programmed decisions are unimportant, trivial, or simple. There are no value judgments to such programmed decisions. Many of the programmed decisions may need the most challenging algorithms involving the best brains available at that moment for their solution.
- Non-programmed decisions: Non-programmed decisions, do not lend themselves to easy automation. The model support for such programmed decisions requires more of heuristics than optimal algorithms. Optimization algorithms are formalized procedures readily implement able as finitely terminating computer programs with guaranteed outcome of optimal solutions, whenever they exist. Heuristics generally yield only near optimal and not optimal solution, and cannot therefore guarantee optimally. The heuristics themselves may be implemented in the form of an algorithmic procedure and solved on a computer; however the decision situation may not admit any optimal algorithm. Information support for non-programmed decisions would obviously be very different. The non-programmed decisions would often use unstructured and uncertain data. Flexible access to data, user friendliness, GUI’s natural language support, what-if analysis capability etc characterize information support for non-programmed decisions.
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